000 | 01171nam a2200265 a 4500 | ||
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008 | 120524s2006 njua b 001 0 eng d | ||
010 | _a2004029595 | ||
020 | _a8177586904 | ||
020 | _a0131457578 | ||
040 |
_aDLC _cDLC _dDLC _dBD-KhUET |
||
082 | 0 | 0 |
_a658.8 _222 |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Keller. |
250 | _a12th ed. | ||
260 |
_aUpper Saddle River, NJ : _bPearson Prentice Hall, _cc2006. |
||
300 |
_axxxix, 566,G8,C2,I3 p. : _bcol. ill. ; _c28 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 |
_aKeller, Kevin Lane, _d1956- |
|
856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip055/2004029595.html |
999 |
_c5429 _d5429 |
||
952 |
_w2012-05-24 _p3010039499 _r2013-05-14 _40 _00 _bKUETCL _10 _o658.8 KOT _d2007-11-19 _q2013-06-13 _t1 _70 _cGEN _2ddc _yBK _s2013-05-14 _l2 _aKUETCL |
||
952 |
_p3010039498 _40 _eM/S Shaurov Book Centre _00 _bKUETCL _10 _o658.8 KOT _d2007-11-19 _t2 _70 _cGEN _2ddc _g769.50 TK _yBK _aKUETCL |