000			08293cam a2200805 i 4500
001			ocn903436748
003			OCoLC
005			20171224114828.0
006			m o d
007			cr |||||||||||
008			150212s2015 nju ob 001 0 eng
010			_a 2015006081
040			_aDLC _beng _erda _epn _cDLC _dYDX _dOCLCF _dIDEBK _dYDXCP _dDG1 _dEBLCP _dE7B _dDEBSZ _dOCLCO _dCOO _dOCLCQ _dOCLCO _dDEBBG
019			_a908519916
020			_a9781119017899 _q(pdf)
020			_a1119017890 _q(pdf)
020			_a9781119017882 _q(epub)
020			_a1119017882 _q(epub)
020			_a9781119154808
020			_a1119154804
020			_a1119017874 _q(hardback)
020			_a9781119017875 _q(hardback)
020			_z9781119017875 _q(hardback)
029	1		_aDEBSZ _b433541091
029	1		_aDEBSZ _b453330460
029	1		_aGBVCP _b836347749
029	1		_aDEBBG _bBV043625892
029	1		_aDEBBG _bBV043615847
029	1		_aDEBBG _bBV043397518
035			_a(OCoLC)903436748 _z(OCoLC)908519916
042			_apcc
050	1	0	_aHF5476
082	0	0	_a658.15/224 _223
049			_aMAIN
100	1		_aKingston, Kathy.
245	1	2	_aA higher bid : _bhow to transform special event fundraising with strategic auctions / _cKathy Kingston.
264		1	_aHoboken, New Jersey : _bJohn Wiley & Sons, _c2015.
300			_a1 online resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
490	1		_aThe AFP fund development series
520			_a"Transform fundraising events into long-term revenue with expertauction advice A Higher Bid is the nonprofit school and organizationguide to planning and executing more exciting, more lucrativespecial event fundraisers. In this book, award-winning consultant, fundraiser, speaker, and professional auctioneer Kathy Kingstonshares her proprietary and proven approaches to audiencedevelopment, board empowerment, leadership succession, guestcultivation and engagement, and donor development. You'll learn howlive auctions, special appeals, innovative icebreakers, silentauctions, and new technologies can help increase revenue, and howto execute these events in a way that translates to a strongerdonor base for long-term giving. Kingston describes how to matchthe guest list and catalog for better results, and reveals thestrategies professional auctioneers use to curate the right auctionitems and discover the right people to generate optimum revenue andengage donors. This book offers a fresh approach to fundraising, showing youhow charity benefit auctions can be made a centerpiece offundraising special events to drive both short- and long-termfundraising goals while providing a fun and inspiring opportunityto generate awareness and keep supporters excited about themission. Using Kingston's proven framework, you'll learn effectiveways to: Strategically increase high-profit revenue streams Increase your organization's donor base Empower the board toward efficiency and productivity Engage supporters more deeply and keep them invested Donors are the lifeblood of any nonprofit organization, andsustainable revenue depends upon their high engagement andwillingness to give. Well-executed benefit and charity auctionshave proven to be effective fundraisers for nonprofits, associations, and schools of all types, and A Higher Bid isthe expert guide to optimizing these special events for maximumimpact"-- _cProvided by publisher.
504			_aIncludes bibliographical references and index.
500			_aMachine generated contents note: Introduction Chapter 1. The Shift: Event Transaction to Philanthropic Transformation Chapter 2. Bid High and Prosper: Are Auctions Right For You? Chapter 3. Energize and Empower Your Board and Team Chapter 4. Make Your Auctioneer Your Quarterback Chapter 5. Attract The Right People First Chapter 6. Procure Incredible Auction Items Chapter 7. Make Your Show Flow Chapter 8. Communicate Donor Impact Chapter 9. Leverage New Technology Chapter 10. Optimize Silent Auctions For Loud Results Chapter 11. Maximize the True Worth of Your Live Auction Chapter 12. Ignite Generosity With Fund A Need Special Appeals Chapter 13. Add Strategic Income Streams and Fun Chapter 14. Keep the Money Flowing References.
588	0		_aPrint version record and CIP data provided by publisher.
505	0		_aCover; Table of Contents; Title Page; Copyright; Dedication; About the Author; Join Kathy's community; Foreword; Introduction; Note; Section I: Strategic Benefit Auctions: The New Catalyst for Philanthropy; Chapter 1: The Shift: Event Transaction to Philanthropic Transformation; Pillar 1: Find Out What Matters Most to Your Supporters; Pillar 2: Invite Your Supporters In; Pillar 3: Inspire Your Supporters to Fall in Love with You; Pillar 4: Give your supporters reasons to stay in love with you forever; Pillar 5: Invest in What Counts; Ignore the Rest.
505	8		_aRevitalized Leadership Roles for Board Members and AuctioneersPhilanthropy Model versus Transaction Model of Auction Fundraising; The Giving Gap; Conclusion; Notes; Chapter 2: Bid High and Prosper: Are Auctions Right for You?; Critical Factors for First-Time Benefit Auctions and Every Year, Really ... ; Decide What Kind of Auction You Want; Consider These Questions for a First-Time Auction; A: The Role of the Professional Benefit Auctioneer; U: One-of-a-Kind Items Make Your Event Unique; C: Cultivate Auction Guests; T: Timing Is Everything; I: Inspiration for Impact; O: Outcomes.
505	8		_aN: No Bidder Left Behind: The Fund-a-NeedS: Sound, Lights, Action!; Conclusion; Notes; Chapter 3: Energize and Empower Your Board and Team; Engaging Board Members; Keep the Energy Going after Your Auctions; Start Now for Next Year; Leverage Board Contacts for Sponsorships; Conclusion; Note; Chapter 4: Make Your Auctioneer Your Quarterback; Catapult Your ROI: Increase Your Profit by 20 Percent or More; All Auctioneers Are Not the Same; Audience Motivation; Lead Time; The Style of Selling: The Chant (That Thing Auctioneers Do); Showmanship and Fun.
505	8		_aAdvantages of a Professional Fundraising AuctioneerYour Magic Formula: Return on Auctioneer (ROA); What Do Organizations Want?; How Nonprofits Benefit: What's in It for You; Other Services Fundraising Auctioneers Offer; The Auction Team: Professional Auctioneer Bid Assistants; How to Retain a Great Auctioneer; How to Interview an Auctioneer; Competencies of a Benefit Auctioneer; Auctioneer Compensation; Your Mission Ambassador; The Fundraising Auctioneer-Your New Philanthropic Partner; Your Auctioneer Can Be Your Coach Too; Conclusion; Notes; Section II: Designing Strategic Benefit Auctions.
505	8		_aChapter 5: Attract the Right People FirstObsess on Strategic Audience Development; A Philanthropic Approach to Audience Development; Attract More High Bidders; Draw on Your Development Professionals Expertise; Empower Your Community of Champions; The Super Connectors; Get Rid of Your Ticket Committee; Kathy's Top Strategies for Audience Development; Five Mistakes You'll Want to Avoid; We Sold Out! Create the Expectation to Give; Make Your Event a Signature Networking Opportunity; Conclusion; Chapter 6: Procure Incredible Auction Items; It's All about Relationships.
650		0	_aBenefit auctions.
650		0	_aFund raising.
650		0	_aSpecial events _xPlanning.
650		4	_aSpecial events _xPlanning.
650		7	_aBenefit auctions. _2fast _0(OCoLC)fst01200153
650		7	_aFund raising. _2fast _0(OCoLC)fst00936143
650		7	_aSpecial events _xPlanning. _2fast _0(OCoLC)fst01128927
655		4	_aElectronic books.
776	0	8	_iPrint version: _aKingston, Kathy. _tHigher bid. _dHoboken, New Jersey : Jossey-Bass, 2015 _z9781119017875 _w(DLC) 2014046105
830		0	_aAFP fund development series.
856	4	0	_uhttp://onlinelibrary.wiley.com/book/10.1002/9781119154808 _zWiley Online Library
938			_aEBL - Ebook Library _bEBLB _nEBL1895253
938			_aebrary _bEBRY _nebr11053012
938			_aIngram Digital eBook Collection _bIDEB _ncis30000659
938			_aYBP Library Services _bYANK _n12424657
938			_aYBP Library Services _bYANK _n12407511
938			_aYBP Library Services _bYANK _n12888526
994			_a92 _bDG1
999			_c13900 _d13900