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1.
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Statistical methods in customer relationship management / V. Kumar, J. Andrew Petersen.
by Kumar, V, 1957- | Petersen, J. Andrew. Material type:  Book; Format:
available online
 ; Literary form:
Not fiction
Publisher: Chichester, West Sussex, United Kingdom : Wiley, 2012Online access: Wiley Online Library Availability: No items available
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2.
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Marketing in the participation age : a guide to motivating people to join, share, take part, connect, and engage / Daina Middleton.
by Middleton, Daina [author.]. Material type: Book; Format:
available online
; Literary form:
Not fiction
Publisher: Hoboken, N.J. : Wiley, ©2013Online access: Wiley Online Library Availability: No items available
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3.
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Handbook of strategic account management : a comprehensive resource / Diana Woodburn and Kevin Wilson.
by Woodburn, Diana | Wilson, Kevin, 1947-. Material type: Book; Format:
available online
; Literary form:
Not fiction
Publisher: Chichester, West Sussex : Wiley, 2014Online access: Wiley Online Library Availability: No items available
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4.
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The experience : the 5 principles of Disney service and relationship excellence / Bruce Loeffler and Brian T. Church.
by Loeffler, Bruce [author.] | Church, Brian T [author.]. Material type: Book; Format:
available online
; Literary form:
Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2015]Copyright date: ©2015Other title: Five principles of Disney service and relationship excellence.Online access: Wiley Online Library Availability: No items available
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5.
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Chief customer officer 2.0 : how to build your customer-driven growth engine / Jeanne Bliss.
by Bliss, Jeanne. Material type: Book; Format:
available online
; Literary form:
Not fiction
Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2015]Online access: Wiley Online Library Availability: No items available
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6.
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Fanatical prospecting : the ultimate guide for starting sales conversations and filling the pipeline by leveraging social selling, telephone, email, and cold calling / Jeb Blount.
by Blount, Jeb [author.]. Material type: Book; Format:
available online
; Literary form:
Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2015]Online access: Wiley Online Library Availability: No items available
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7.
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Service design for business : a practical guide to optimizing the customer experience / Ben Reason, Lavrans Løvlie, Melvin Brand Flu.
by Reason, Ben, 1972- [author.] | Løvlie, Lavrans, 1969- [author.] | Flu, Melvin Brand, 1966- [author.]. Material type: Book; Format:
available online
; Literary form:
Not fiction
Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2016]Online access: Wiley Online Library Availability: No items available
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