Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
By: Schiffman, Leon G
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Contributor(s): Kanuk, Leslie Lazar.
Material type: 
BookPublisher: New Delhi : Prentice Hall, c1997Edition: 6th ed.Description: xv, 672 p. : ill. (some col.) ; 26 cm.ISBN: 0133729885; 8120312880.Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8342
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Books
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Central Library, KUET General Stacks | 658.8342 SCH (Browse shelf) | 1 | Available | 3010022169 | ||
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Books
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Central Library, KUET General Stacks | 658.8342 SCH (Browse shelf) | 1 | Available | 3010022168 |
Total holds: 0
Includes bibliographical references and indexes.
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