Kotler, Philip.
Marketing management : analysis, planning, and control / Philip Kotler. - 10th ed. - Englewood Cliffs, N.J. ; New Delhi : Prentice-Hall ; Prentice-Hall of India c2000. - xxxix, 718, 130 p. ; 25 cm.
Includes bibliographical references.
8120316096
75020278
Marketing--Management.
658.8
Marketing management : analysis, planning, and control / Philip Kotler. - 10th ed. - Englewood Cliffs, N.J. ; New Delhi : Prentice-Hall ; Prentice-Hall of India c2000. - xxxix, 718, 130 p. ; 25 cm.
Includes bibliographical references.
8120316096
75020278
Marketing--Management.
658.8