Johnson, Eugene M.
Sales management : concepts, practices, and cases / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. - 2nd ed. - New York : McGraw-Hill, c1994. - xxi, 564 p. : ill. ; 24 cm. - McGraw-Hill series in marketing .
Includes bibliographical references (p. 518-547) and index.
0070326525 (alk. paper)
93006423
Sales management.
658.81
Sales management : concepts, practices, and cases / Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. - 2nd ed. - New York : McGraw-Hill, c1994. - xxi, 564 p. : ill. ; 24 cm. - McGraw-Hill series in marketing .
Includes bibliographical references (p. 518-547) and index.
0070326525 (alk. paper)
93006423
Sales management.
658.81