Baier, Martin.
Elements of direct marketing / Martin Baier. - New York : McGraw-Hill, c1983. - xix, 389 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0070029865
83007928
Direct marketing.
658.84
Elements of direct marketing / Martin Baier. - New York : McGraw-Hill, c1983. - xix, 389 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0070029865
83007928
Direct marketing.
658.84